marketing

7P's of social media marketing - RDS DIGITAL

What are the 7P’s of Social Media Marketing

This is the era of social media, where billions of people are spending most of their time on various social media platforms, and also many companies are using social media to connect with their audience and make a strong customer base. Social media plays a major role in the marketing world. Social media is a powerful tool for brand development that can drive sustainable organic growth through any kind of micro or macro-environmental threat. It …

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Impact of colors in marketing and branding

Psychological‌ ‌Impact‌ ‌of‌ ‌Colors‌ ‌in‌ Marketing‌ ‌and‌ ‌Branding‌

When someone says  Coca-Cola what comes to your mind? Maybe it’s the red color cover, or its curvy font, or its taste. Or what comes to your mind when we talk about Google, might be its four primary color combinations logo (red, green, blue, and yellow). The things one can connect with a brand are colors, fonts, products, packaging, taste, feel, etc. And today we will talk about colors.  Colors are an important part of …

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Chatbot in Marketing: Importance of Chatbot used in Marketing- Beginners Guide 2020-21

Artificial intelligence was reserved for science fiction movies or for tech. Today, AI is a fairly common technology. We have siri on iphones and cortana for windows. They help us with our daily tasks making it easier. With everyday advancement, time is here now for digital marketing to adapt the chatbots which are powered by AI machines. There are plenty of applications for AI in digital marketing. Chatbots are one of the implications. Let us …

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Video Marketing: How Video Marketing Is Important For Your Business 2020-21?

Video Marketing: How Video Marketing Is Important For Your Business 2020-21?

Video production has been in existence for a while now. Over a period of years, the video production sector has undergone drastic changes. This revolution has captured the audience; this makes video marketing an essential tool in promoting your business. 97% of marketers claim that videos help customers understand products. Conveying the message through a video is a much more entertaining way to capture the audience’s attention. It is also proven that people would watch …

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Why Should Startups Or Business Need To Hire A Digital Marketing Agency?

Having a digital marketing agency presence in this time of ever-developing innovation is an absolute necessity for startups and businesses around the world. Many existing businesses have discovered digital marketing agencies to be more powerful than traditional marketing. The digital marketing agency is focused on targeted customers around the world, with only a click. When it comes to the difference between the two, digital marketing achieves more customers than traditional marketing. This is the reason …

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