Simply Inked
Simply Inked
SimplyInked, a trendsetting brand in the tattoo industry, has made its mark by offering bold, expressive, and high-quality temporary tattoo designs that resonate with individuality. However, despite its vibrant offerings, the brand’s digital experience fell short, impacting user engagement and search visibility. With a cluttered interface and declining traffic, SimplyInked approached us to revamp their online presence, to enhance user experience, boost organic traffic, and fuel the successful launch of new products. What followed was a transformation that turned digital setbacks into measurable success.
The major challenge was the poor user experience on the existing website. Despite valuable content, the site suffered from a cluttered interface, slow loading speed, and confusing navigation. This led to a high bounce rate and decreased user engagement, negatively impacting organic traffic and search engine rankings.
To address these challenges, we implemented a comprehensive strategy focusing on user experience and organic traffic revival:
Website Redesign and Platform Transition
UX Optimization Techniques
SEO Strategies
Deployed keyword optimization, content restructuring, and backlink opportunities to bolster website authority.
Content Optimization and Marketing
Following the implementation of these strategies, Simply Inked observed significant improvements:
Organic Traffic Improvement
350%
Increase in web traffic. Through meticulous keyword research and technical SEO enhancements, we increased their website’s visibility in search engine results pages (SERPs).
Before SEO
After SEO
Revenue Growth
80%
Increase in revenue through targeted marketing strategies.
Improvement in Domain and Page Authority:
60%
Substantial improvement in Domain Authority (DA) and Page Authority (PA) through a comprehensive backlink strategy and optimized internal linking.
Improved User Engagement
60%
Enhanced user engagement through a robust content marketing strategy, fostering deeper connections and encouraging ongoing engagement with the brand.
Top Rankings for Keywords
350%
Secured top rankings for over 10 critical keywords, enhancing online visibility and driving qualified traffic.
Google Search Result
+91-6363738608
Business@rdsdigital.in
